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Privacy Policy

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🔒 Privacy Policy


 

Last Updated: December 17, 2025

 

Realty First is committed to protecting your privacy2. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website (www.joinrealtyfirst.com) or use our services.

 

Please read this Privacy Policy carefully. By accessing or using our website, you acknowledge that you have read, understood, and agree to be bound by this Privacy Policy4. If you do not agree with the terms, please do not access or use our services.

 

 

1. Information We Collect

 

We collect information about you in various ways when you use our website and services.


 

1.1 Personal Information You Provide

 

When you interact with our website, we may collect personal information that you voluntarily provide, including but not limited to:

 

  • Contact Information: Name, email address, phone number, mailing address.
     

  • Professional Information: Real estate license number, current brokerage name, years of experience, approximate annual commission income.
     

  • Financial Information: Commission split percentages, fee structures (used only for savings calculation consultations).
     

  • Communication Preferences: Preferred method of contact (email, phone, text).
     

  • Application Information: Information provided in application forms to join Realty First.
     

  • Correspondence: Information you provide when you contact us, including messages, questions, and feedback.
     

 

1.2 Information Collected Automatically

 

When you visit our website, we may automatically collect certain information about your device and usage, including:

 

  • Usage Data: Pages visited, time spent on pages, links clicked, referring website addresses.
     

  • Device Information: IP address, browser type and version, operating system, device type.
     

  • Location Data: General geographic location based on IP address.
     

  • Cookies and Tracking Technologies: Information collected through cookies, web beacons, and similar technologies (see Section 6 for more details).
     

 

1.3 Calculator Data

 

When you use our Commission Savings Calculator:

  • The calculations are performed in your browser and are not stored on our servers.
     

  • We may collect aggregate, anonymized data about calculator usage for improving our services.
     

  • We do not store the specific financial information you enter unless you choose to submit a form afterward.
     

 

2. How We Use Your Information

 

We use the information we collect for various purposes, including:


 

2.1 Providing Services

 

  • Processing your application to join Realty First.
     

  • Responding to your inquiries and providing customer support.
     

  • Scheduling consultations and appointments.
     

  • Providing information about our services and offerings.
     

  • Processing transactions and managing your relationship with Realty First.
     

 

2.2 Communication

 

  • Sending you requested information and materials.
     

  • Providing updates about our services, news, and special offers.
     

  • Responding to your comments, questions, and requests.
     

  • Sending administrative information, such as changes to our terms or policies.
     

 

2.3 Marketing and Business Purposes

 

  • Developing and displaying content and advertising tailored to your interests32.
     

  • Conducting market research and analysis.
     

  • Measuring the effectiveness of our marketing campaigns.
     

  • Improving our website, services, and user experience.
     

 

2.4 Legal and Security Purposes

 

  • Complying with legal obligations and regulatory requirements.
     

  • Protecting our rights, privacy, safety, or property.
     

  • Detecting, preventing, and addressing fraud or security issues.
     

  • Enforcing our Terms of Service.
     

 

3. How We Share Your Information


 

We do not sell, rent, or trade your personal information to third parties40. We may share your information only in the following circumstances:

 

  • With Your Consent: We may share your information when you explicitly consent to such sharing.
     

  • Service Providers: We may share information with third-party service providers who perform services on our behalf, including:
     

  • Website Hosting: Wix.com (website platform).
     

  • Email Services: For sending communications and newsletters.
     

  • Scheduling Tools: For appointment scheduling and calendar management.
     

  • Analytics Services: Google Analytics and similar tools to understand website usage.
     

  • Customer Relationship Management (CRM): For managing client relationships.
     

  • Payment Processing: For processing monthly fees and transactions.
    These providers are contractually obligated to use your information only for the purposes of providing services to us and to protect its confidentiality.

  • Business Transfers: If Realty First is involved in a merger, acquisition, asset sale, or bankruptcy, your information may be transferred as part of that transaction51. We will notify you of any such change.
     

  • Legal Requirements: We may disclose your information if required to do so by law or in response to valid requests by public authorities (e.g., court orders, subpoenas).
     

  • Protection of Rights: We may disclose information to protect our rights, property, or safety, or that of our users or others, including exchanging information with other companies for fraud protection.
     

 

4. Data Security

 

We implement appropriate technical and organizational security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include:

 

  • Secure Socket Layer (SSL) encryption for data transmission.
     

  • Secure servers and data storage.
     

  • Limited access to personal information by employees and contractors who need it to perform their job functions.
     

  • Regular security assessments and updates.
     

However, please note that no method of transmission over the internet or electronic storage is 100% secure. While we strive to protect your personal information, we cannot guarantee its absolute security.

 

 

5. Data Retention

 

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. Specifically:

 

  • Active Agents: We retain information for active agents as long as you maintain your relationship with Realty First.
     

  • Inquiries: Information from consultations and inquiries is retained for up to 2 years or until you request deletion.
     

  • Marketing Communications: Mailing list information is retained until you unsubscribe.
     

  • Legal Requirements: Some information may be retained longer if required by law or for legitimate business purposes.
     

When we no longer need your information, we will securely delete or anonymize it.

 

 

6. Cookies and Tracking Technologies


 

6.1 What Are Cookies?


 

Cookies are small text files stored on your device when you visit a website. We use cookies and similar tracking technologies to enhance your experience, analyze usage, and improve our services.


 

6.2 Types of Cookies We Use

 

  • Essential Cookies: Necessary for the website to function properly.
     

  • Analytics Cookies: Help us understand how visitors use our website (e.g., Google Analytics).
     

  • Functional Cookies: Remember your preferences and settings.
     

  • Marketing Cookies: Track your visits across websites to deliver relevant advertising.
     

 

6.3 Managing Cookies

 

Most web browsers allow you to control cookies through their settings. You can typically:

 

  • View what cookies are stored and delete them individually.
     

  • Block third-party cookies.
     

  • Block cookies from specific sites.
     

  • Accept/reject all cookies.
     

  • Delete all cookies when you close your browser.
     

Please note that if you disable cookies, some features of our website may not function properly.


 

6.4 Third-Party Analytics

 

We use Google Analytics to analyze website traffic80. You can opt-out of Google Analytics by installing the Google Analytics Opt-out Browser Add-on: https://tools.google.com/dlpage/gaoptout.

 

 

7. Your Privacy Rights

 

Depending on your location and applicable laws, you may have certain rights regarding your personal information82:

 

  • Access and Correction: You have the right to request access to the personal information we hold about you and to request correction of any inaccurate information83.
     

  • Deletion: You have the right to request deletion of your personal information, subject to certain exceptions (e.g., legal obligations, legitimate business purposes).
     

  • Opt-Out of Marketing: You can opt-out of receiving marketing communications from us at any time by:
     

  • Clicking the "unsubscribe" link in any marketing email86.
     

  • Calling us at (503) 343-5825.
    Note that opting out of marketing does not stop us from sending non-promotional messages related to your relationship with Realty First.

  • Do Not Track: We do not currently respond to browser "Do Not Track" signals.
     

  • California Privacy Rights (CCPA): If you are a California resident, you have additional rights under the CCPA, including:
     

  • Right to know what personal information is collected, used, shared, or sold.

  • Right to delete personal information.

  • Right to opt-out of the sale of personal information (we do not sell personal information).

  • Right to non-discrimination for exercising your CCPA rights.
    To exercise these rights, contact us at (503) 343-5825.

 

8. Third-Party Websites

 

Our website may contain links to third-party websites, such as social media platforms, partner websites, and educational resources93. We are not responsible for the privacy practices or content of these third-party websites and encourage you to review their privacy policies.

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8.1 Advertising, Analytics, and Remarketing

To effectively recruit agents and market our services, Realty First uses third-party advertising services, including Google Ads and Meta (Facebook) Ads, to display advertisements across the internet. These services use tracking technologies (cookies, pixels, and identifiers) to serve ads based on your past visits to our website.

A. Google Ads & Remarketing We use Google Ads "Remarketing" (also known as "Your Data Segments") to advertise Realty First across the internet, in particular on the Google Display Network.

  • How it works: Third-party vendors, including Google, use cookies and/or device identifiers to serve ads based on your past visits to the JoinRealtyFirst.com website. This allows us to tailor our marketing to better suit your needs and display ads that are relevant to you.

  • Third-Party Disclosure: Third-party vendors, including Google, show our ads on sites across the internet.

  • Opt-Out: You can opt out of Google's use of cookies or device identifiers by visiting(http://www.google.com/settings/ads). Alternatively, you can opt out of third-party vendor's use of cookies by visiting the Network Advertising Initiative opt-out page or control the use of device identifiers by using your device's settings.

B. Facebook (Meta) Pixel & Custom Audiences We use the "Meta Pixel" provided by Meta Platforms, Inc. ("Meta") on our website. This allows us to track user behavior after they have been redirected to our website by clicking on a Facebook or Instagram ad. This enables us to measure the effectiveness of our Facebook ads for statistical and market research purposes.

  • Data Collection: The data collected in this way is anonymous to us, meaning we do not see the personal data of individual users. However, this data is stored and processed by Meta, which may link this information to your Facebook account and also use it for its own promotional purposes, in accordance with(https://www.facebook.com/about/privacy/).

  • Custom Audiences: We may use information we have collected (such as your email address) to create "Custom Audiences" for advertising on Facebook. This allows us to show ads to people who have previously expressed interest in our brokerage.

  • Opt-Out: You can object to the collection of your data by the Meta Pixel, or to the use of your data for the purpose of displaying Facebook ads by visiting the following address: Facebook Ad Preferences.

C. General Tracking & Cookies In addition to the above, we may use standard WIX cookies and analytics tools (such as Google Analytics 4) to monitor website traffic, usage patterns, and performance.

  • Control: You can control and/or delete cookies as you wish. You can delete all cookies that are already on your computer and you can set most browsers to prevent them from being placed. If you do this, however, you may have to manually adjust some preferences every time you visit a site.  

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  • Industry Opt-Out: You may opt out of interest-based advertising generally through the(http://optout.aboutads.info/) in the USA.

Why These Specific Changes Were Made:

  1. "Third-party vendors... show ads across the internet": This specific sentence is required verbatim by Google's policy. If you don't have it, they can suspend your remarketing lists.

  2. Meta Pixel Disclosure: Facebook requires you to explicitly state that a pixel is firing and that Facebook (not just you) is processing that data.

  3. Opt-Out Links: You are legally required (under CCPA and ad platform policies) to provide a method for users to stop being tracked. Including the links to Network Advertising Initiative and Google Ads Settings covers this liability.

 

 

9. Children's Privacy

 

Our services are not directed to individuals under the age of 1895. We do not knowingly collect personal information from children96. If you are a parent or guardian and believe we have collected information from a child, please contact us immediately, and we will take steps to delete such information.

 

 

10. Changes to This Privacy Policy

 

We may update this Privacy Policy from time to time to reflect changes in our practices, technologies, legal requirements, or other factors98. When we make changes, we will:

 

  • Update the "Last Updated" date at the top of this policy.
     

  • Post the revised policy on our website.
     

  • Notify you of material changes via email or prominent notice on our website.
     

We encourage you to review this Privacy Policy periodically.

 

 

11. International Data Transfers

 

Realty First operates primarily in Oregon and Washington, United States104. If you are accessing our website from outside the United States, your information may be transferred to, stored, and processed in the United States where our servers are located105. By using our services, you consent to this transfer of your information.

 

 

12. Your Consent

 

By using our website and services, you consent to the collection, use, and disclosure of your information as described in this Privacy Policy. If you provide personal information about another person (e.g., a referral), you confirm that you have their consent to provide their information to us.

 

 

13. Contact Us 📞

 

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:

 

Realty First


 

Principal Broker: Derek Goude Phone: (503) 343-5825

Mailing Address:

Realty First 1125200 Meadows Rd, Ste 150 113Lake Oswego, OR 97035

We will respond to your inquiry within 30 days.

 

 

14. Definitions

 

For purposes of this Privacy Policy:

 

  • "Personal Information" means information that identifies, relates to, describes, or is capable of being associated with a particular individual.
     

  • "We," "Us," "Our" refers to Realty First and its affiliates.
     

  • "You," "Your" refers to the individual accessing or using our website or services.
     

  • "Services" means our website, real estate brokerage services, and related offerings.

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